Consumers become loyal to a product in several phases: they must learn of its existence, get informed, consider the pros and the cons, try it out, make it their own.
To speed up the process, companies can invest in a wild range of marketing & communications activities. DMD
helps clients integrating public relation activities in their marketing mix.
What we offer:
- A constantly updated database including the most influential journalists of consumer and trade travel magazines
- Press office and Media Relation
- Media kit (Press releases, brochures)
- Promotions aimed specifically at the press
- Management of special events
- Dealing with co-sponsors
- Support at exhibitions, fairs and meetings
- Special product presentations to selected audiences